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  1. #1
    Veteran Member Four Rings rhfosu's Avatar
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    RS4 Price Analysis on BAT

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    For anyone interested, I did an analysis of all RS4 sales from 9/20/19 through the present. Sedans only. This excluded verts. Analysis was also irrespective of color or mods. Most cars were close to stock, however, and bc they met BAT standards can be assumed clean and mechanically sound. There were 25 RS4s in the sample. Nine of them were Phantom, four each Avus and Daytona, two each Imola, Mugello and Sprint, and one Ibis.

    Conclusions:

    -Mileage ranged from 17k to 144k.
    -Sale prices from $18k to $45K.
    -Overall averages were 77K miles and $28K.
    -Median was 86K miles and $28K.
    -There were 5 cars with over 100k miles. Their averages were 119k miles and $19k.
    -There were 13 cars between 50k and 100k miles. Their averages were 78K miles and $28k.
    -There were 7 cars between 17k and 50k miles. Their averages were 37K and $37k.
    -With regard to color in each price range, Ibis and Sprint seem to be mildly more valuable, and Mugello and Avus less so; but the sample was too small to draw any real conclusions.

    In general, the inverted relationship between price and miles held steady, however, there was one outlier: a Phantom Black car with 84k miles that sold for $42k in May. That is roughly +$15k out of whack. Again, this was the only real outlier.

    I hope this information is helpful for anyone looking to buy a B7 RS4, and helps a seller understand what they can reasonably expect.

    Anyway, some Monday research. Take it or leave it.
    Last edited by rhfosu; 10-19-2020 at 06:05 PM.
    "I don't understand Audi enthusiasts. They buy a car that looks like a bar of soap, then they spend money modifying it so it looks slightly less like a bar of soap."

  2. #2
    Veteran Member Four Rings Blk20V's Avatar
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    Quote Originally Posted by rhfosu View Post
    For anyone interested, I did an analysis of all RS4 sales from 9/20/19 through the present. Sedans only. This excluded verts. Analysis was also irrespective of color or mods. Most cars were close to stock, however. There were 25 RS4s in the sample. Nine of them were Phantom, four each Avus and Daytona, two each Imola, Mugello and Sprint, and one Ibis.

    Conclusions:

    -Mileage ranged from 17k to 144k
    -Sale prices from $18k to $45K.
    -Overall averages were 77K miles and $28K.
    -Median was 86K miles and $28K.
    -There were 5 cars with over 100k miles. Their averages were 119k miles and $19k.
    -There were 13 cars between 50k and 100k miles. Their averages were 78K miles and $28k.
    -There were 7 cars between 17k and 50k miles. Their average were 37K and $37k.
    -With regard to color in each price range, Ibis and Sprint seem to be mildly more valuable, and Mugello and Avus less so; but the sample was too small to draw any real conclusions.

    In general, the inverted relationship between price and miles held steady, however, there was one outlier: a Phantom Black car with 84k miles that sold for $42k in May. That is roughly +$15k out of whack. Again, this was the only real outlier.

    I hope this information is helpful for anyone looking to buy a B7 RS4, and helps a seller understand what they can reasonably expect.

    Anyway, some Monday research. Take it or leave it.
    Spot on assessment and a great resource
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  3. #3
    Veteran Member Three Rings
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    Honestly so tough to judge these cars prices and really do have to be looked at case by case. The outlier in the Phantom I do believe was emotions in the bidding likely but the car was extremely well presented and had a ton of service recently done.

    A well sorted, documented and clean turnkey 100k mile car should fetch near $30k (imo)

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  4. #4
    Veteran Member Four Rings rhfosu's Avatar
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    The numbers don't really support that however. $30k should buy you a well sorted example with 60-70k miles.

    Sent from my motorola edge using Audizine Forum mobile app
    "I don't understand Audi enthusiasts. They buy a car that looks like a bar of soap, then they spend money modifying it so it looks slightly less like a bar of soap."

  5. #5
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    Quote Originally Posted by rhfosu View Post
    The numbers don't really support that however. $30k should buy you a well sorted example with 60-70k miles.

    Sent from my motorola edge using Audizine Forum mobile app
    I mean an 80k mile Imola sold for $36k and a black 84k mile sold for $42k.

    Both well documented, well photographed, all maintenance done and not deferred or skipped (and major ones). While they may be outliers, they are clearly an indication of what people value.

    The days of a 60k mile car at $30k are gone unless someone skipped out on some maintenance which is very much the reason.

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  6. #6
    Veteran Member Four Rings Blk20V's Avatar
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    Quote Originally Posted by CarterRuss View Post
    I mean an 80k mile Imola sold for $36k and a black 84k mile sold for $42k.

    Both well documented, well photographed, all maintenance done and not deferred or skipped (and major ones). While they may be outliers, they are clearly an indication of what people value.

    The days of a 60k mile car at $30k are gone unless someone skipped out on some maintenance which is very much the reason.

    Sent from my Pixel 3 XL using Audizine mobile app
    Agreed 100%


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  7. #7
    Veteran Member Four Rings rhfosu's Avatar
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    Quote Originally Posted by CarterRuss View Post
    I mean an 80k mile Imola sold for $36k and a black 84k mile sold for $42k.

    Both well documented, well photographed, all maintenance done and not deferred or skipped (and major ones). While they may be outliers, they are clearly an indication of what people value.

    The days of a 60k mile car at $30k are gone unless someone skipped out on some maintenance which is very much the reason.

    Sent from my Pixel 3 XL using Audizine mobile app
    From that sample there was also:

    65k Avus for $31K
    66K Phantom for $28k
    74k Phantom for $19k
    47K Imola for $30K

    All were sorted well enough to meet BAT standards.

    Anyway, you can find outliers in either direction, which is why it is important to look at trends and averages. Personally, I feel like the data I presented is a reasonable indication of the market at present. But, if you can find a buyer willing to pay you $30k for a $20k car, more power to you. Conversely, if you pay $30k for a $20k car because it is spec'd just the way you want it, and you have been looking forever, good for you. But, if you just want a well-sorted RS4 and color is not important to you, the data suggests you don't need to overpay.

    This was meant to be snap shot of data people can use for a starting point. That's all.
    "I don't understand Audi enthusiasts. They buy a car that looks like a bar of soap, then they spend money modifying it so it looks slightly less like a bar of soap."

  8. #8
    Veteran Member Four Rings Blk20V's Avatar
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    Quote Originally Posted by rhfosu View Post
    From that sample there was also:

    65k Avus for $31K
    66K Phantom for $28k
    74k Phantom for $19k
    47K Imola for $30K

    All were sorted well enough to meet BAT standards.

    Anyway, you can find outliers in either direction, which is why it is important to look at trends and averages. Personally, I feel like the data I presented is a reasonable indication of the market at present. But, if you can find a buyer willing to pay you $30k for a $20k car, more power to you. Conversely, if you pay $30k for a $20k car because it is spec'd just the way you want it, and you have been looking forever, good for you. But, if you just want a well-sorted RS4 and color is not important to you, the data suggests you don't need to overpay.

    This was meant to be snap shot of data people can use for a starting point. That's all.
    And I offered a guy 36 based on the same data and he has offers well above 40 for a 47k mile phantom


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  9. #9
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    Quote Originally Posted by rhfosu View Post
    From that sample there was also:

    65k Avus for $31K
    66K Phantom for $28k
    74k Phantom for $19k
    47K Imola for $30K

    All were sorted well enough to meet BAT standards.
    65k Avus for $31K - DRC, No carbon clean, brakes needing replacement
    66K Phantom for $28k - Sagging headliner, no records of any maintenance in the listing or receipts in the pictures
    74k Phantom for $19k - Accident on CarFax, horribly edited photos that hid true condition of the paint
    47K Imola for $30K - No carbon clean, Canadian car (rust), but was a deal for sure. The seller also was non existent during the auction so I bet that hurt the price.

    There was also a 104k miles Phantom that sold for $17k (2/2020). Buyer came back to say so far he put in an addition $6500 just parts.

    None of those were turn key, top tier cars.
    07 RS4 - Glut
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  10. #10
    Veteran Member Four Rings rhfosu's Avatar
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    Quote Originally Posted by Blk20V View Post
    And I offered a guy 36 based on the same data and he has offers well above 40 for a 47k mile phantom


    Sent from my iPhone using Audizine Forum
    ...or so he says.

    I'd be patient.
    "I don't understand Audi enthusiasts. They buy a car that looks like a bar of soap, then they spend money modifying it so it looks slightly less like a bar of soap."

  11. #11
    Veteran Member Four Rings rhfosu's Avatar
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    Quote Originally Posted by CarterRuss View Post
    65k Avus for $31K - DRC, No carbon clean, brakes needing replacement
    66K Phantom for $28k - Sagging headliner, no records of any maintenance in the listing or receipts in the pictures
    74k Phantom for $19k - Accident on CarFax, horribly edited photos that hid true condition of the paint
    47K Imola for $30K - No carbon clean, Canadian car (rust), but was a deal for sure. The seller also was non existent during the auction so I bet that hurt the price.

    There was also a 104k miles Phantom that sold for $17k (2/2020). Buyer came back to say so far he put in an addition $6500 just parts.

    None of those were turn key, top tier cars.
    They were not top tier cars, no, but they had minor common issues and some deferred maintenance. They were by no means ragged out. They are solid middle/upper middle tier cars, and that is more representative of the market, as is their pricing. The 100% sorted and documented cars are the exception, and they command a premium. Rightfully so. Still, we're talking 4-5K in maintenance to get those other cars sorted 100%, and then they are on par with cars selling for 10k+ higher. I'd rather save the money and do it myself than pay someone else 2x for the maintenance they had a dealer do. Picking up a headliner, throwing on coils, or having the carbon clean service are not, and should not, be deal breakers imo.

    Point is, people take a look at the premium sale prices and think that is the starting point for their high mileage car. I don't care how well sorted you think it is, a 13 year old RS4 with 140k miles is no sure thing. It's a sword of Damocles waiting to attack your wallet, regardless of how many receipts you have. I would certainly factor that in. Damn straight I' m taking a 65k mile car for 30k with a few extra question marks over a car with records and twice the mileage at the same price.

    Anyway, again, take it or leave it. Everyone has opinions, me especially, but this is data. Does that data paint a inarguably accurate picture of the market? No. But it is a starting point for most cars.

    Nonetheless, that guy who paid 42k for that 84k mile phantom car played himself. :)
    Last edited by rhfosu; 10-20-2020 at 07:37 AM.
    "I don't understand Audi enthusiasts. They buy a car that looks like a bar of soap, then they spend money modifying it so it looks slightly less like a bar of soap."

  12. #12
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    Quote Originally Posted by rhfosu View Post
    They were not top tier cars, no, but they had minor common issues and some deferred maintenance. They were by no means ragged out. They are solid middle/upper middle tier cars, and that is more representative of the market, as is their pricing. The 100% sorted and documented cars are the exception, and they command a premium. Rightfully so. Still, we're talking 4-5K in maintenance to get those other cars sorted 100%, and then they are on par with cars selling for 10k+ higher. I'd rather save the money and do it myself than pay someone else 2x for the maintenance they had a dealer do. Picking up a headliner, throwing on coils, or having the carbon clean service are not, and should not, be deal breakers imo.

    Point is, people take a look at the premium sale prices and think that is the starting point for their high mileage car. I don't care how well sorted you think it is, a 13 year old RS4 with 140k miles is no sure thing. It's a sword of Damocles waiting to attack your wallet, regardless of how many receipts you have. I would certainly factor that in. Damn straight I' m taking a 65k mile car for 30k with a few extra question marks over a car with records and twice the mileage at the same price.

    Anyway, again, take it or leave it. Everyone has opinions, me especially, but this is data. Does that data paint a inarguably accurate picture of the market? No. But it is a starting point for most cars.

    Nonetheless, that guy who paid 42k for that 84k mile phantom car played himself. :)
    He might have played himself but he won't have to worry about a damn thing. And for what it's worth the seller was negative on the car even given the high sell price.
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  13. #13
    Veteran Member Four Rings rhfosu's Avatar
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    Quote Originally Posted by CarterRuss View Post
    He might have played himself but he won't have to worry about a damn thing. And for what it's worth the seller was negative on the car even given the high sell price.
    That car had a lot of parts replaced, sure. Seller got taken to the bank for it too. I felt bad for the guy, paying that 21k bill. Should have been less than half that.
    "I don't understand Audi enthusiasts. They buy a car that looks like a bar of soap, then they spend money modifying it so it looks slightly less like a bar of soap."

  14. #14
    Veteran Member Four Rings b6bydesign04's Avatar
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    Here's another 'outlier' for ya, 2008 PB w/Ti and 17k miles, $74,900.....

    https://www.udriveautomobiles.co/veh...a9d52aca370f12
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  15. #15
    Veteran Member Four Rings rhfosu's Avatar
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    Fucking lol. Good luck.

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    "I don't understand Audi enthusiasts. They buy a car that looks like a bar of soap, then they spend money modifying it so it looks slightly less like a bar of soap."

  16. #16
    Junior Member Two Rings
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    Quote Originally Posted by rhfosu View Post
    That car had a lot of parts replaced, sure. Seller got taken to the bank for it too. I felt bad for the guy, paying that 21k bill. Should have been less than half that.
    If I recall in the notes, that 21k bill was supplied by himself since he’s a mechanic who did the work. No way if cost close to that in parts.


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  17. #17
    Established Member Two Rings tyfoon129's Avatar
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    Quote Originally Posted by CarterRuss View Post
    65k Avus for $31K - DRC, No carbon clean, brakes needing replacement
    66K Phantom for $28k - Sagging headliner, no records of any maintenance in the listing or receipts in the pictures
    74k Phantom for $19k - Accident on CarFax, horribly edited photos that hid true condition of the paint
    47K Imola for $30K - No carbon clean, Canadian car (rust), but was a deal for sure. The seller also was non existent during the auction so I bet that hurt the price.

    There was also a 104k miles Phantom that sold for $17k (2/2020). Buyer came back to say so far he put in an addition $6500 just parts.

    None of those were turn key, top tier cars.
    I bought/won the 66K phantom for $28K. Car was exceptionally clean on inspection and the owner emailed me over a massive file of records including carbon cleans and full services within the last 2k. None of this was added to the listing (dont know why) but I'm not complaining as it kept the price down.

  18. #18
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    Quote Originally Posted by tyfoon129 View Post
    I bought/won the 66K phantom for $28K. Car was exceptionally clean on inspection and the owner emailed me over a massive file of records including carbon cleans and full services within the last 2k. None of this was added to the listing (dont know why) but I'm not complaining as it kept the price down.
    That's crazy and 100% helped keep the price down. Great buy. Sometimes you win rolling the dice.

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  19. #19
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    What’s the opinion on documents for doing your own oil change?? Spark plugs?

    If it’s not done by a mechanic it’s worthless?? For me I do a oil change then I get the mechanic to do one. If I ever do sell I want to attempt to get top dollar. But I also enjoy working on the car.

  20. #20
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    Quote Originally Posted by danno403 View Post
    What’s the opinion on documents for doing your own oil change?? Spark plugs?

    If it’s not done by a mechanic it’s worthless?? For me I do a oil change then I get the mechanic to do one. If I ever do sell I want to attempt to get top dollar. But I also enjoy working on the car.
    There's two things documents show: proof it was done and done by a professional. IMO someone could very easily bring it to a bad mechanic so that isn't all the whole truth.

    If doing it yourself I'd say keep a receipt of the parts and on it write down when it was done (date and mileage). While it won't be as "valuable" as a stack of Audi dealer receipts, it does show proof of the changing of parts.

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  21. #21
    Veteran Member Four Rings WinterRunner's Avatar
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    Quote Originally Posted by CarterRuss View Post
    There's two things documents show: proof it was done and done by a professional. IMO someone could very easily bring it to a bad mechanic so that isn't all the whole truth.

    If doing it yourself I'd say keep a receipt of the parts and on it write down when it was done (date and mileage). While it won't be as "valuable" as a stack of Audi dealer receipts, it does show proof of the changing of parts.

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  22. #22
    Established Member Two Rings tyfoon129's Avatar
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    Quote Originally Posted by danno403 View Post
    What’s the opinion on documents for doing your own oil change?? Spark plugs?

    If it’s not done by a mechanic it’s worthless?? For me I do a oil change then I get the mechanic to do one. If I ever do sell I want to attempt to get top dollar. But I also enjoy working on the car.
    I started a Spreadsheet for my car. Since I bought it off BAT I used all the records it had to fill in any service info up until I bought it. Since I do all my own work I use my spreadsheet to track the mileage, date, service preformed, parts required and the vendor I bought the parts from. Based on the date and vendor I can go back in my email and find receipts if I needed too.

  23. #23
    Established Member Two Rings tyfoon129's Avatar
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    For those following this, a 58K mile PB sold on 12/11 for 40k! Wasn't even clean in the pictures and had damage to the bumper and wheels. Also no maintenance records.

  24. #24
    Junior Member One Ring bardwell02's Avatar
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    I'm with you; I rolled up everything I have prior records for, and added what I've done. Part of the fun of having a car like this for me is doing at least some of the work myself. That said, it took a big leap of faith on my part to pull the front bumper off (to get at the A/C high pressure switch location)! I'm planning on doing the front brakes this spring that's well within my comfort zone.

    Just keep records like you said and you should be fine.
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    I’ve replaced a front bumper on my own before, it wasn’t my favorite thing to do. Done brakes twice, but only 2 oil changes. Normally it goes in for that.

    Seems prices are pretty stable, bought my first rs4 8-9 years ago. For 36k cdn with 60k km.

  26. #26
    Established Member Two Rings sinc5959's Avatar
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    Quote Originally Posted by tyfoon129 View Post
    For those following this, a 58K mile PB sold on 12/11 for 40k! Wasn't even clean in the pictures and had damage to the bumper and wheels. Also no maintenance records.
    I saw that car sell on BAT, a good price. I have a Black 07 with 114K kilometers (70K miles) so it caught my attention. Prices are holding up well. $40K USD is actually more than I paid for mine in 2012 (using current exchange rates). I have no plans to sell mine though, such a great car to own and drive!

  27. #27
    Veteran Member Four Rings Fourplay's Avatar
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    I read this thread and it hurts.

    Sold a 60k mile Avus in great shape for $32k in 8/2018.

    Sold a 72k mile Avus/Exclusive with new brakes and tires, PCV, engine mounts, carbon clean, etc for $28k in 2/2019.

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  28. #28
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    This has to be a recent record. 08 RS4 42k miles sold for $59k.

    https://bringatrailer.com/listing/2008-audi-rs4-70/

  29. #29
    Established Member Two Rings
    Join Date
    May 17 2014
    AZ Member #
    229069
    Location
    SF Bay Area

    Interesting to watch for sure. There is another one coming up soon. I got my 75K mile car on BAT a month ago for almost $20K less than what the one sold for yesterday... not sure the mileage difference and Ti package justifies that price difference but as long as buyers are happy I guess it doesn't matter :).

  30. #30
    Veteran Member Four Rings RAudi Driver's Avatar
    Join Date
    Dec 05 2006
    AZ Member #
    13954
    Location
    So. Cal.

    Quote Originally Posted by caideN View Post
    This has to be a recent record. 08 RS4 42k miles sold for $59k.

    https://bringatrailer.com/listing/2008-audi-rs4-70/
    So someone paid $62,000 for an RS4. Great news. I always knew the good ones would one day climb in price.

  31. #31
    Veteran Member Four Rings Blk20V's Avatar
    Join Date
    Mar 08 2006
    AZ Member #
    10739
    Location
    Denver, CO

    Be interesting to see what happens in the market for colors other than Daytona or PB


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  32. #32
    Veteran Member Three Rings
    Join Date
    Jan 22 2019
    AZ Member #
    445130
    Location
    Philadelphia, PA

    Quote Originally Posted by Blk20V View Post
    Be interesting to see what happens in the market for colors other than Daytona or PB
    I'm also curious. As the new owner of a 2-owner mugello I am excited at the prospect of driving my car and not losing money to depreciation.
    07 RS4 Mugello Blue - Billstein B14 Coils/GMG WC Exhaust/JHM SS + BFI Weighted Knob/LED tail lights/Enkei RS05RR 19x9.5 et25 wheels

  33. #33
    Veteran Member Four Rings RAudi Driver's Avatar
    Join Date
    Dec 05 2006
    AZ Member #
    13954
    Location
    So. Cal.

    Wonder what a Garaged 2008 Sprint Blue/titanium with 60k odo would fetch? California original owner car and in immaculate condition. If it's above 60k then I may have to let it go.

  34. #34
    Veteran Member Four Rings jonan's Avatar
    Join Date
    Nov 25 2006
    AZ Member #
    13655
    My Garage
    2X B7 RS4 - STG III B6 A4 (gone, but still in the family) - Mini R56 S - '15 Macan S - 997.1
    Location
    Austin, TX

    Quote Originally Posted by philbegas View Post
    I'm also curious. As the new owner of a 2-owner mugello I am excited at the prospect of driving my car and not losing money to depreciation.
    its not the depreciation that's the problem, it's hoarding parts and mods that are bigger sunk costs =p
    Want my guns??? ΜΟΛΩΝ ΛΑΒΕ!!!

    B6 Mods:
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  35. #35
    Veteran Member Three Rings
    Join Date
    Apr 03 2012
    AZ Member #
    91159
    Location
    Raleigh, NC

    Quote Originally Posted by RAudi Driver View Post
    Wonder what a Garaged 2008 Sprint Blue/titanium with 60k odo would fetch? California original owner car and in immaculate condition. If it's above 60k then I may have to let it go.
    Your car is much nicer than that one that just sold for sure.

  36. #36
    Veteran Member Four Rings RAudi Driver's Avatar
    Join Date
    Dec 05 2006
    AZ Member #
    13954
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    So. Cal.

    Quote Originally Posted by swesna View Post
    Your car is much nicer than that one that just sold for sure.
    didn't really look through the pictures on the BAT RS4 but surprised at the price considering the wheel rash and it not being tip top detailed.

    https://www.flickr.com/gp/160662207@N08/G7U0aR

  37. #37
    Veteran Member Four Rings jonan's Avatar
    Join Date
    Nov 25 2006
    AZ Member #
    13655
    My Garage
    2X B7 RS4 - STG III B6 A4 (gone, but still in the family) - Mini R56 S - '15 Macan S - 997.1
    Location
    Austin, TX

    Quote Originally Posted by RAudi Driver View Post
    didn't really look through the pictures on the BAT RS4 but surprised at the price considering the wheel rash and it not being tip top detailed.

    https://www.flickr.com/gp/160662207@N08/G7U0aR
    jesus, i thought my engine bay was clean...your's is next level and i'm like 99% clean but not even close to your level...
    Want my guns??? ΜΟΛΩΝ ΛΑΒΕ!!!

    B6 Mods:
    Fully Built Motor w/ GT2860RS and all supporting mods : My Build Thread

    RS4 Mods (sprint):
    RNS-e MKII : ECS SS : JHM Spacers : Deflapped IM : UM Tune : KW V3s : Tubi Rumore : Hotchkiss F&R SBs : 034 Diff Inserts : Phil Special Headlights w/ STI Lenses : 10 Layers : Spare 07BNS (#masterrace) : Apikol Diff & Trans Mount

  38. #38
    Veteran Member Three Rings
    Join Date
    Apr 24 2017
    AZ Member #
    398323
    Location
    NH

    Quote Originally Posted by RAudi Driver View Post
    Wonder what a Garaged 2008 Sprint Blue/titanium with 60k odo would fetch? California original owner car and in immaculate condition. If it's above 60k then I may have to let it go.
    $60,001? I'm in!

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  39. #39
    Veteran Member Four Rings RAudi Driver's Avatar
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    Dec 05 2006
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    So. Cal.

    Quote Originally Posted by CarterRuss View Post
    $60,001? I'm in!

    via Pixel 3 XL

  40. #40
    Veteran Member Three Rings
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    Jan 22 2019
    AZ Member #
    445130
    Location
    Philadelphia, PA

    Quote Originally Posted by jonan View Post
    its not the depreciation that's the problem, it's hoarding parts and mods that are bigger sunk costs =p
    Yea sure haha, but I'm hoping to get out of the sedan in like 5-7 years and then begin work on importing an avant from continental europe when they become legal.
    07 RS4 Mugello Blue - Billstein B14 Coils/GMG WC Exhaust/JHM SS + BFI Weighted Knob/LED tail lights/Enkei RS05RR 19x9.5 et25 wheels

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