Just wanted to share my on going experience with shopping for a 2015 Audi A4 and share my most recent interaction with Audi North Orlando. I contacted the dealer via email and Audi specialist, Slav responded. I asked for an OTD price on a 2015 A4 with specific options that I clearly stated in my correspondence with Slav. He quoted me a few differnt numbers so I again stated I wanted one OTD price for the vehicle I described. He complied and to avoid any confusion and to verify price I asked for a Manager to verify the price. Jessie the manager emailed me and verified the price. The next day I get an email saying, sorry... Slav made a mistake and quoted me the wrong price. The adjusted price was nearly $3,000 more than the highest quote. Jessie also went on to say it was below invoice, etc, etc...
All along I have been upfront and clear with my vehicle request and options selected. They somehow got confused with their pricing quotes. (No doubt due to the pricing games and dishonestly they use as part of their sales tactics.) I asked to speak to the GM and Shaun responded. He emailed me some generic response that Slav and Jessie quoted me the wrong price and were unclear and unaware of how the A4 was optioned. Again, I specified in each email exactly what I wanted.
I specified an A4, 6-spd, Premium Plus in Glacier White. The options portion isn't really that hard... (It's 4 little check marks including; Technology Package, Sport, Sport Plus Package and Bang and Olufsen.) Shaun stated they were honest people and they should have done this and that to avoid the issues. How can a senior sales associate AND a Sales Manager both quote the wrong price and then play it off? They do this EVERY day and if it was an honest mistake how come they don't know the product they sell? I don't buy it! This was all planned to get me into the dealer so they could string me along and try their sales tactics on me to get a sale. Luckily, I was persistent in getting a confirmed price quote via emal before agreeing to visit the dealer. I was coming back in town so they realized I wasn't going to be happy if they jerked me around in person. Shaun quoted me another price that was considerably higher than their "mistake" (other dealers offered me close to the same deal so nothing special). His explanation with the options being configured incorrectly just didn't add up. The car can only be built with certain options according to Audi's website and default to include bundled packages so the price increase is automatic. I can see where a mistake may be made and would be open to an adjusted price and a sign of good faith, but their attitude shouldn't be so flippant and dismissive. They are still making money on the car even with their price mistake. The lack of product training and or questionable sales tactics and poor follow-up is at best a rookie mistake and excusable for 1 person. But 2 people making the mistake and then passing blame on the fact that they were in a hurry and didn't fully read the communication is a rookie mistake at best. At the very least it should be saved for a non premium brand dealer or "Bob's used car world."
Anyone in The Orlando area stay away from Audi North Orlando. Slav, Jessie and Shaun all clearly fit the typical car salesperson stereotype displaying a low moral code and blurred ethics. This is easily one of the worst car buying experiences I've ever had. The Classic/Holler Automotive group has lost a former customer and sadly don't seem to care one way or another
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